Moncton based HAWK Marketing received 4 awards on behalf of clients as part of the 2017 Summit Creative Awards®, where selections are made from among 5,000 submissions representing 21 countries.
“We’re fortunate to work with exceptional clients,” said HAWK Marketing President, Jeff Gaudet. “It’s a privilege to work for clients who are innovators and who value research, creativity, and the power of a motivating idea to influence behavior.”
Agency owner, Bill Whalen also expressed appreciation for the recognition. “This is exciting news for clients and the agency team.”
The Summit Creative Award (SCA) recognizes and celebrates the creative achievements of small and medium-sized agencies worldwide, with annual billings under $30 million. Celebrating its 23rd year, the SCA has firmly established itself as the premier arbiter of international creative excellence for firms of this size and the prize has become a coveted honor.
"More than ever communication needs to disrupt and engage consumers, so it's exciting for our clients to be recognized for the creativity and originality of the work. Especially for campaigns that delivered tangible results” said François Giroux, HAWK Chief Creative Officer.
This year’s winning submissions included work for the following clients;
- Irving Tissue ROYALE Velour Bath Tissue Canada “Emily”; (BRONZE: Best Television Campaign)
- Irving Tissue SCOTTIES Facial Tissue USA “April Fools”: (SILVER: Best Social Media Single)
- Discover Saint John “Saint Awesome”: (SILVER: Best Television Under $25,000)
- Tandem Law “Identity”: (BRONZE: Logo Design)
- Irving Tissue ROYALE Tiger Towel Canada “Big Sheets for Big Messes”: (FINALIST: Online Campaign)
2017 represents another HAWK milestone as the agency celebrates a 10-year anniversary of its current incorporation. “Our clients have received 50 of these awards over the past 10 years. That’s validation for the world-class talent accessible right here in Atlantic Canada” said CEO, Bill Whalen.
“Winning a Summit Creative Award is a significant accomplishment in ones’ career. With vetted judges, tough judging criteria, two-phase blind judging processes, and strict bylaws limiting winners, only deserving entries receive recognition” said Jocelyn Luciano, Executive Director for the Summit International Awards (SIA). “The creative work this year was outstanding. Watching the judges debate the details of individual entries in the run-off for the tops spots was inspiring.”
Additional information about the Summit International Awards organization, its competitions and winning firms can be found on the SIA web site at www.summitawards.com.